I know a couple of fellows, perfectly reputable sorts, who follow "ultimate fighting," the relatively new spectator sport that combines boxing, kicking, and grappling techniques. The impression one gets from the media is that the sport is an outlaw thing, even less rational than boxing and professional wrestling. The increasing appeal of ultimate fighting, however, is based on the fact that it is actually a good deal more sensible than either of these. USA Today has published today an excellent article analyzing the appeal of ultimate fighting. Here are some excerpts: "Boxing is boring. Brawls are not," says Stephanie Cassidy, 24, a sixth-grade teacher from Fairfield whose husband got the $400-a-pop tickets for her birthday. Which is pretty much all you need to know about how this salute to Rome’s Colosseum has evolved from cultural pariah to mainstream hit. . . . Signs of success include the fact that UFC’s Spike TV reality show, The Ultimate Fighter, often outdraws NBA and baseball games among the coveted 18- to 34-year-old male demographic. Its pay-per-view bouts are estimated to pull in eight figures, and ufc.com has doubled its traffic, to 2 million unique visitors a month, in the past year. .






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